SEO & Google Business Profile Optimization for Row London Construction Ltd
Client: Row London Construction Ltd, a trusted construction company in London, UK, specializing in residential and commercial building projects.
Goal: Strengthen local visibility, increase project inquiries, and position the company as a top-rated builder in London.
Strategy Overview
To dominate local search and attract high-value clients, I implemented a comprehensive SEO and Google Business Profile (GMB) optimization strategy for this construction comapny focused on visibility, authority, and conversions.
What I Implemented
To position Row London Construction Ltd as the top choice for construction and renovation projects in London, we implemented a data-driven local SEO strategy for Construction company.
✅ Keyword Research & Optimization
- Identified high-intent keywords like “construction company London,” “home builders near me,” “renovation contractors London.”
- Integrated these into meta titles, descriptions, and service pages for maximum visibility.
✅ Google Business Profile Optimization
- Fully optimized GMB with detailed services, high-quality project photos, and weekly updates.
- Added Q&A, service highlights, and location keywords to improve map pack rankings.
✅ Local SEO Enhancements
- Created and optimized location pages targeting key service areas across London.
- Built consistent citations on top construction and local business directories.
✅ Review Growth Strategy
- Implemented a follow-up system encouraging clients to leave Google reviews.
- Helped boost credibility and CTR with authentic 5-star ratings.
✅ Content & On-Page SEO
- Wrote SEO-optimized website content that clearly communicates services, expertise, and trust.
- Improved internal linking and schema markup for higher search visibility.
✅ Performance Tracking & Reporting
- Set up Google Search Console & GMB Insights for data-driven adjustments.
- Tracked conversions, impressions, and engagement metrics weekly.
🚀 The Results
📈 640 New Deals Signed
Achieved through increased online visibility and steady lead flow from Google Search & Maps.
💥 2.09K Clicks
Generated from Google Business Profile and organic listings, driving consistent traffic to the website.
👀 92K Impressions
Massive increase in visibility across competitive keywords in the construction niche.
🏆 Ranked #1 on Google Business Profile
Secured the top position in local map pack results for major keywords like “construction company London.”
🌐 +70% Organic Website Traffic Growth
Ongoing improvement in organic clicks and conversions within just a few months.
💬 5-Star Reputation Growth
Clients consistently shared positive reviews, boosting trust and conversion rates.
💡 The Impact
By combining strategic SEO, powerful local optimization, and reputation management, Row London Construction Ltd became one of the most visible and in-demand builders in London, turning search traffic into real signed contracts and long-term growth.
- Website Design
- Detailed Website Audit
- Local SEO
- Content Writing
Category
Local SEO & Website Design
Clients
Row London Construction Ltd.
Location
London, UK
Published
January 25, 2025
